{"id":2797,"date":"2024-01-12T17:27:00","date_gmt":"2024-01-12T17:27:00","guid":{"rendered":"https:\/\/schoolstatus18.wpenginepowered.com\/?p=2797"},"modified":"2024-11-20T20:38:37","modified_gmt":"2024-11-20T20:38:37","slug":"how-to-make-the-most-of-your-welcome-back-letter","status":"publish","type":"post","link":"https:\/\/www.schoolstatus.com\/blog\/how-to-make-the-most-of-your-welcome-back-letter","title":{"rendered":"How to Make the Most of Your Welcome Back Letter"},"content":{"rendered":"\n<section class=\" ctn    \"><div class=\"wrapper\">\n<p>It\u2019s true\u2014emails with &#8220;welcome&#8221; in the subject line have significantly <a href=\"https:\/\/www.oberlo.com\/blog\/email-marketing-statistics\" target=\"_blank\" rel=\"noreferrer noopener\">higher open rates<\/a> than any other type. This makes back-to-school welcome letters to families and teams some of the most crucial communications principals and superintendents send all year. With this added attention, here\u2019s how to make these emails even more impactful.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>1. Start with Key Information<\/strong><\/h3>\n\n\n\n<p>Most people (<a href=\"https:\/\/99firms.com\/blog\/mobile-email-statistics\/#gref\" target=\"_blank\" rel=\"noreferrer noopener\">85% and climbing<\/a>) read emails on their mobile phones, which means they\u2019re likely skimming. Lead with the essentials\u2014like dates, locations, and anything they need to bring. Use clear headers to guide their eyes to the most important information.<\/p>\n\n\n\n<div class=\"wp-block-uagb-image uagb-block-8881cb8b wp-block-uagb-image--layout-default wp-block-uagb-image--effect-static wp-block-uagb-image--align-none\"><figure class=\"wp-block-uagb-image__figure\"><img decoding=\"async\"  sizes=\"auto, (max-width: 480px) 150px\" src=\"https:\/\/www.schoolstatus.com\/wp-content\/uploads\/Inter-How-to-Make-the-Most-of-Your-Welcome-Back-Letter-scaled.jpg\" alt=\"\" width=\"750\" height=\"1607\" title=\"\" loading=\"lazy\" role=\"img\"\/><\/figure><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2. Inspire Your Audience<\/strong><\/h3>\n\n\n\n<p>Back-to-school season is a mix of excitement and anxiety. Teachers are eager to meet students, parents are relieved to get back into routine, and students look forward to reconnecting with friends. But it&#8217;s also a high-stress time, especially for those with attendance challenges. Try adding an inspiring quote, a playlist, a <a href=\"https:\/\/www.smore.com\/school-newsletter\/category\/back-to-school\/\" target=\"_blank\" rel=\"noreferrer noopener\">back-to-school newsletter<\/a>, or even a small challenge with a fun reward to help ease the nerves and build positive momentum.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3. Offer Resources (Illumination)<\/strong><\/h3>\n\n\n\n<p>Everyone appreciates a helpful resource, especially during busy times. Share a blog post on easing into school routines or an article on building strong family-school connections. <a href=\"https:\/\/www.schoolstatus.com\/products\/connect\" target=\"_blank\" rel=\"noreferrer noopener\">SchoolStatus Connect<\/a> provides a range of editable, digital newsletter templates, making it easy to reach families in 130+ languages.<\/p>\n\n\n\n<p><strong>Happy back-to-school season!<\/strong><\/p>\n<\/div><\/section>\n","protected":false},"excerpt":{"rendered":"<p>Maximize back-to-school impact and captivate your audience with key communication elements: information, inspiration, and illumination.<\/p>\n","protected":false},"author":9,"featured_media":2799,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","_uag_custom_page_level_css":"","footnotes":""},"categories":[1],"tags":[218,108,87,381,77,268,236,81],"class_list":["post-2797","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-communication","tag-absenteeism","tag-attendance","tag-communication","tag-community-building","tag-engagement","tag-family-engagement","tag-principal","tag-technology"],"acf":[],"yoast_head":"\n<title>Maximize Your School&#039;s Welcome Back Letter | SchoolStatus<\/title>\n<meta name=\"description\" content=\"Maximize back-to-school impact and captivate your audience with key communication elements: information, inspiration, and illumination.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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content=\"2024-11-20T20:38:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.schoolstatus.com\/wp-content\/uploads\/Hero-How-to-Make-the-Most-of-Your-Welcome-Back-Letter-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1422\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Kara Stern\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@SchoolStatusApp\" \/>\n<meta name=\"twitter:site\" content=\"@SchoolStatusApp\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kara Stern\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" 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